Author: Broadsight

Asana and Trello Can’t Do This: The Case for Broadsight in Comms Workflows

Project-management tools aren’t customized to the unique workflows of media and communications teams. Broadsight fills that gap, and can often replace a PMT altogether.

Half of Communications Go Unrecorded: Why It’s Time to Rethink Media Management

Organizations that prioritize structured media tracking don’t just prevent mistakes, they gain a strategic advantage.

Master Your Media Landscape: The Key to Building Proactive Relationships with Journalists

Relationships with journalists should be built before you need them—not when you’re in crisis.

Pints, Panic and PR: The Great Leprechaun Strike of St. Patrick’s Day

The Great Leprechaun Strike of St. Patrick’s Day proved that don’t always get to choose your PR crisis, but you can choose how prepared you are when it hits.

How to Avoid Communication Pitfalls During a Crisis

Broadsight Technology Corporation Appoints Renowned AI Expert Steve Lowry as CEO

Broadsight, the leading secure, workflow management platform for communications teams, today announced the appointment of Steve Lowry as its new Chief Executive Officer.