News
Broadsight Technology Corporation Appoints Renowned AI Expert Steve Lowry as CEO
Broadsight, the leading secure, workflow management platform for communications teams, today announced the appointment of Steve Lowry as its new Chief Executive Officer.
The 5 Biggest AI-Driven Shifts in Media Relations and Issues Management
Here are five shifts our founder expects AI to bring about in the communications industry, and how we can keep ahead of the game.
Why Playing by ‘Old Media’ Rules Might Be Holding Your Strategy Back
The outlets with the biggest reach might not play by journalistic rules anymore, and it’s up to newsmakers to adjust.
Aligning Communication Strategies with Broader Social Issues
Communication strategies that reflect and engage with social issues can help your organization stay relevant.
Two Approaches to Structuring Your Team for Issues Management
There is no clear consensus among communications leaders about how to structure your team, but there are best practices.
Annual Conferences for Media Relations Professionals
With so many annual conferences that cater to media relations professionals, it can be overwhelming to find the ones that are truly worth your time.
Developing a Proactive Media Strategy with Limited Resources
Even resource-strapped organizations such as non-profits, public-sector entities and small businesses can—and should—build a proactive media strategy. Here’s how.
How to Track Media Coverage for Free
Free media monitoring tools are flawed, but if you’re on a budget and don’t have complex needs, here are couple that can do the job.
